EasyChannel - About Us

EasyChannel was launched in 2023 with the goal of making multichannel ecommerce accessible to all online sellers, no matter their starting point or tech know-how. Building on years of experience in various ecommerce spheres and positions, the team here at EasyChannel knows what online sellers need to start, run, and grow their business in an online world. As a team, our focus is making online commerce accessible to everyone, based on our belief that both the internet and free commerce should be equally accessible to all.
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About Us
About Us

Our Story

In the bustling tech city of Tel Aviv, the EasyChannel Team, a group of seasoned ecommerce enthusiasts with more than two decades of experience in the field, stumbled upon a simple yet brilliant idea. Tired of seeing small businesses struggle with managing their online presence, they decided to create something that would make ecommerce just as accessible to them as it was to larger companies. Inspired by casual conversations with local shop owners and friends who were struggling to get their online stores off the ground, the EasyChannel Team envisioned a tool that would function like a Swiss Army knife for online sellers – something easy, affordable, and, most importantly, stress-free.

And so, EasyChannel was born – an accessible, all-in-one solution for listing, order, and inventory management, plus a simple and user-friendly multichannel helpdesk. Their goal was clear: they wanted even the tech-phobic grandma with a quirky handmade pottery business to be able to effortlessly navigate the ecommerce world. Today, with its straightforward design and ever-growing selection of integrations, EasyChannel has quickly become the go-to choice for businesses big and small looking to simplify and streamline their digital commerce operations.

The EasyChannel team
How it Started

How did EasyChannel Become the Best Multichannel Listing Software

2019: The Ideas was Born

In 2019, Avi stumbled upon a simple yet brilliant idea. He saw small businesses struggling with managing their online presence and decided to create something that would make ecommerce accessible to them, just as it was to larger companies.

2020: The Breakthrough

Leveraging years of experience in various ecommerce roles, the EasyChannel team knows exactly what online sellers need to start, run, and grow their businesses in the digital world. And now, the first phase of EasyChannel has been developed!

2022: Alpha Testing

After extensive planning and development, we are thrilled to announce that EasyChannel has reached the alpha testing stage. Dozens of ecommerce sellers have already benefited from our platform, expanding their sales and reaching more clients on multiple selling channels.

2023: We're Live!

The official launch of the EasyChannel app is here! We have opened our doors to new clients and are excited to welcome new customers to our platform.

Now: Growth

We are constantly working on new tools and integrations to help our customers connect to new selling channels and increase their sales. Join us on our journey as we continue to grow and evolve.
EasyChannel Team

Meet our team

Aviva Assa
Founder & CEO
Former co-founder of 3D. Early staff at EYS and ReplyDesk.
Phoenix Baker
Engineering Manager
Lead engineering teams at Figma, Pitch, and Protocol Labs.
Lana Steiner
Product Manager
Former PM for Linear, Lambda School, and On Deck.
Demi Wilkinson
Frontend Developer
Former frontend dev for Linear, Coinbase, and Postscript.
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We're hiring!

Be part of our passionate team and foster an environment that will help you reach your full potential.
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