Amazon Listing Errors: Error 18374: This ASIN is a potential duplicate of ASIN __

Error Description

The "Error 18374: This ASIN is a potential duplicate of ASIN __" indicates that Amazon’s system has detected that the product you are trying to list may already exist in the Amazon catalog under a different ASIN. Duplicate listings can cause confusion for customers, dilute search results, and violate Amazon’s policies aimed at maintaining an organized and accurate product catalog. This error prompts the seller to review and resolve the potential duplication to ensure compliance with Amazon's listing standards.

Common Causes:

Similar Product Information: The product title, description, or other key attributes closely match another existing product.
Incorrect Product Identification: Misidentification of the product or use of an incorrect ASIN.
Multiple Listings: Unintentionally creating multiple listings for the same product.
Manufacturer Variations: Slight variations in the same product from the manufacturer that are being treated as different products.

Error Solution

To resolve the "Error 18374: This ASIN is a potential duplicate of ASIN __" on Amazon, follow these steps:

Review the Duplicate ASIN:
- Examine the existing ASIN (__) to determine if it indeed matches the product you are trying to list. Compare product titles, descriptions, images, and other key attributes.
Verify Product Information:
- Ensure that all product information for your listing is accurate and complete. Double-check details like brand, model number, dimensions, color, and other specifications.
Determine If Consolidation is Necessary:
- If the existing ASIN is indeed the same product, consider consolidating your listing with the existing one. This helps avoid duplication and maintains a clean catalog.
Update or Correct ASIN Information:
- If your product is mistakenly identified as a duplicate, correct any discrepancies in your product listing. Make sure your listing accurately reflects any unique features or differences.
- If necessary, use different images or descriptions to highlight the unique aspects of your product.
Contact Amazon Support for Clarification:
- If it is unclear whether your product is truly a duplicate, contact Amazon Seller Support for clarification. Provide detailed information about your product and the existing ASIN.
- Be prepared to submit documentation that supports your claim that the products are distinct.
Submit a Merge Request (if applicable):
- If the products are indeed the same, you can request Amazon to merge the duplicate listings. Use the ‘Merge Duplicate Product Pages’ option in Amazon Seller Central.
- Provide all necessary documentation to support the merge request, ensuring a seamless consolidation.
Use Amazon’s ASIN Creation Policies:
- Familiarize yourself with Amazon’s ASIN creation policies to avoid future duplication issues. Ensure that each new product listing adheres to these guidelines.
Clear Browser Cache and Cookies:
- Clear your browser’s cache and cookies to ensure you are viewing the most recent version of your listings.
- Try using an incognito or private browsing mode to rule out browser-specific problems.
Resubmit the Product Listing:
- After addressing the potential duplication, update the product listing in Amazon Seller Central. Ensure that all changes are saved and that the listing reflects the corrected information.
- Resubmit the product listing for Amazon’s review and monitor the submission to ensure the error has been resolved.

Pro Tip

Advanced Strategies for Managing ASIN Duplications on Amazon:

Implement ASIN Management Tools:
- Use ASIN management tools to automate and streamline the process of managing ASINs. These tools can help identify potential duplicates before submitting listings.
- Integrate these tools with your inventory management system to ensure seamless data synchronization and avoid ASIN-related issues.
Standardize ASIN Creation Procedures:
- Develop standardized procedures for creating and verifying ASINs to ensure consistency and compliance across all listings. Use predefined templates and workflows for ASIN management.
- Regularly update these procedures to reflect any changes in Amazon’s requirements or your own data management practices.
Use Product Information Management (PIM) Systems:
- Implement a PIM system to centralize and manage all product data, including ASINs. PIM systems help ensure that data is accurate, complete, and consistently formatted across all platforms.
- Integrate your PIM system with Amazon to synchronize data automatically and prevent errors.
Conduct Regular ASIN Audits:
- Perform regular audits of your product data to ensure that ASIN information is accurate, up-to-date, and compliant with Amazon’s guidelines. Use audit reports to track compliance and address any recurring issues.
- Schedule periodic audits to identify and correct any issues with ASIN management.
Educate Your Team:
- Train your team on best practices for managing ASINs and ensuring compliance with Amazon’s guidelines. Ensure they understand the importance of accurate data entry and following standardized procedures.
- Provide guidelines and checklists to help your team review and update ASIN information effectively.
Monitor Regulatory Changes:
- Regularly review updates from Amazon and industry standards regarding ASIN management. Stay informed about any changes that might affect your listings.
- Participate in industry forums and communities to learn from other sellers and share best practices.
Optimize Bulk Editing Tools:
- Use Amazon’s bulk editing tools to update ASIN information for multiple listings simultaneously. Ensure that bulk updates are accurately configured and comply with platform guidelines.
- Validate bulk editing files before uploading to minimize the risk of errors.
Use Automation for ASIN Management:
- Implement automation tools to manage data entry and verification processes related to ASINs. Automation reduces the risk of manual errors and ensures that data is consistently accurate.
- Tools like Zapier or Integromat can integrate with your e-commerce systems to automate ASIN management tasks.
Utilize Competitor Analysis:
- Analyze competitor listings to understand how they manage ASINs within the platform’s limits. Use this insight to refine your own strategy.
- Identify successful patterns and adapt them to your products.
Stay Proactive:
- Establish a proactive approach to managing ASINs by regularly monitoring for any updates or changes in Amazon’s guidelines.
- Ensure that your ASIN management system is flexible and can quickly adapt to new regulations.

By following these strategies and maintaining a proactive approach to managing ASINs, sellers can minimize the risk of "Error 18374: This ASIN is a potential duplicate of ASIN __" on Amazon, ensuring accurate and compliant product listings. Proper management of ASINs not only helps in preventing errors but also enhances overall visibility, searchability, and sales performance on the platform.

View error on Amazon

Amazon Error: 18374 Error 18374: This ASIN is a potential duplicate of ASIN __

Error Description

Error Solution

Pro Tip

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