Amazon Error: 20017 Error 20017: The image at URL __

The "Error 20017: The Image at URL __ " occurs when Amazon is unable to retrieve or process the image from the specified URL, preventing the image from being displayed in the product listing.
Common Errors
Error 20017: The image at URL __

Error Description

The "Error 20017: The Image at URL " error indicates that Amazon encountered an issue while attempting to access or process the image located at the specified URL. This problem can arise due to various factors, such as incorrect URL, server issues, access restrictions, or file format problems. Ensuring that Amazon can access and properly display your media is crucial for maintaining the visual appeal and accuracy of your product listings.

Common Causes:

  1. Incorrect URL: The URL provided for the image is incorrect or contains typos.
  2. Server Issues: The server hosting the image file is down or experiencing technical difficulties.
  3. Access Restrictions: The image file is restricted by permissions or requires authentication to access.
  4. File Format Issues: The image file format is not supported or improperly configured.
  5. Network Issues: Network problems preventing Amazon’s servers from accessing the image URL.

Error Solution

To resolve the "Error 20017: The Image at URL __ on Amazon, follow these steps:

  1. Verify the URL:
    • Check the URL provided for the image to ensure it is correct and free of typos. Copy and paste the URL into a web browser to verify that it leads directly to the image file.
    • Ensure that the URL includes the correct protocol (http or https) and the full path to the file.
  2. Check Server Status:
    • Verify that the server hosting the image file is operational. Use tools like website monitoring services to check the server status and ensure it is not experiencing downtime or technical issues.
    • If the server is down, contact your hosting provider to resolve the issue.
  3. Ensure File Accessibility:
    • Ensure that the image file is publicly accessible and does not require authentication or special permissions to access. Set the file permissions to allow public access.
    • Avoid using URLs that require login credentials or are behind firewalls.
  4. Check File Format:
    • Verify that the image file is in a supported format and properly configured. Commonly supported formats for images include JPEG, PNG, and GIF. Ensure the file is not corrupted and can be viewed in a standard web browser.
  5. Optimize File Size:
    • Ensure that the image file size is optimized for web use. Extremely large files can cause loading issues. Compress images to reduce their size without compromising quality.
    • Use tools like image compressors to optimize file size.
  6. Update Product Listings:
    • After verifying and correcting the URL, update the product listing in Amazon Seller Central with the correct image URL.
    • Ensure that the updated URL points to an image file that Amazon’s servers can access without issues.
  7. Test Image Accessibility:
    • Use Amazon’s tools or third-party testing services to verify that the image file can be accessed from different locations and network environments. This helps ensure that the file is accessible globally.
  8. Contact Amazon Support:
    • If you continue to encounter issues or need further assistance, contact Amazon Seller Support. Provide detailed information about the image URL, the steps you have taken to address the issue, and any relevant documentation.
    • Engage with Amazon seller forums and communities to seek advice from other sellers who might have faced similar issues.

Pro Tip

Advanced Strategies for Managing Image URLs on Amazon:

  1. Implement Content Delivery Network (CDN):
    • Use a CDN to host your images. CDNs distribute content across multiple servers worldwide, ensuring faster and more reliable access to your images.
    • Integrate your CDN with Amazon’s listing tools to streamline image management.
  2. Standardize Image URL Management:
    • Develop standardized procedures for creating, uploading, and managing image URLs to ensure consistency and compliance across all listings. Use predefined templates and workflows for image management.
    • Regularly update these procedures to reflect any changes in Amazon’s requirements or your own data management practices.
  3. Use Product Information Management (PIM) Systems:
    • Implement a PIM system to centralize and manage all product data, including image URLs. PIM systems help ensure that data is accurate, complete, and consistently formatted across all platforms.
    • Integrate your PIM system with Amazon to synchronize image URLs automatically and prevent errors.
  4. Conduct Regular Image Audits:
    • Perform regular audits of your product listings to ensure that all image URLs are accessible, up-to-date, and compliant with Amazon’s guidelines. Use audit reports to track compliance and address any recurring issues.
    • Schedule periodic audits to identify and correct any issues with image URLs.
  5. Educate Your Team:
    • Train your team on best practices for managing image URLs and ensuring compliance with Amazon’s guidelines. Ensure they understand the importance of accurate data entry and following standardized procedures.
    • Provide guidelines and checklists to help your team review and update image URLs effectively.
  6. Monitor Server Performance:
    • Regularly monitor the performance of the servers hosting your images. Use monitoring tools to track server uptime, response times, and any potential issues.
    • Address server performance issues promptly to ensure uninterrupted access to images.
  7. Optimize Bulk Editing Tools:
    • Use Amazon’s bulk editing tools to update image URLs for multiple listings simultaneously. Ensure that bulk updates are accurately configured and comply with platform guidelines.
    • Validate bulk editing files before uploading to minimize the risk of errors.
  8. Use Automation for Image URL Management:
    • Implement automation tools to manage data entry and verification processes related to image URLs. Automation reduces the risk of manual errors and ensures that data is consistently accurate.
    • Tools like Zapier or Integromat can integrate with your e-commerce systems to automate image URL management tasks.
  9. Utilize Competitor Analysis:
    • Analyze competitor listings to understand how they manage image URLs within the platform’s limits. Use this insight to refine your own strategy.
    • Identify successful patterns and adapt them to your products.
  10. Stay Proactive:
    • Establish a proactive approach to managing image URLs by regularly monitoring for any updates or changes in Amazon’s guidelines.
    • Ensure that your image management system is flexible and can quickly adapt to new regulations and customer expectations.

By following these strategies and maintaining a proactive approach to managing image URLs, sellers can minimize the risk of "Error 20017: The Image at URL __ " on Amazon, ensuring accurate and compliant product listings. Proper management of image URLs not only helps in preventing errors but also enhances overall visibility, searchability, and sales performance on the platform.

Get more out of your multichannel business the easy way with EasyChannel!

14-day free trial
No credit card needed!
Full access from day one
MacBook mockupiPhone mockup
Cookie Consent

By clicking “Accept”, you agree to enhance site navigation by storing "cookies" on your device. Cookies help us analyze site usage and assist in marketing products that can help you, providing you with a personalized experience. Your data or external website usage is never shared.

View our Privacy Policy for more information.
Cookie settings
Cookie Consent

By clicking “Accept”, you agree to enhance site navigation by storing "cookies" on your device. Cookies help us analyze site usage and assist in marketing products that can help you, providing you with a personalized experience. Your data or external website usage is never shared.

View our Privacy Policy for more information.